Kwesé To Stream Formula E Live Across Sub-Saharan Africa

LONDON, UK (July 18 2016) - Fans of the FIA Formula E Championship will have live streaming access to all the track action from every season three race after an agreement was reached with Econet Media to stream content via the Kwese Sports website.

Econet Media has acquired the rights to stream all sessions including practice, qualifying and every race of the all-electric racing series, which sparks back into life with the HKT Hong Kong ePrix on October 9. In addition, the agreement gives Kwese Sports exclusive rights, including TV, for the 2017/18 season. Through the Kwese Sports live streaming service, viewers across sub-Saharan Africa will be able to access live Formula E racing action for the first time.

Ali Russell, Director of Media at Formula E, said: “The developing economies of sub-Saharan Africa means that this is a region of the world where there is a great potential for growth, and this means a huge potential for new Formula E fans. We believe that Kwese offers the perfect platform for raising awareness of Formula E and showcasing our fantastic product to an important new market.”

Econet Media CEO Joseph Hundah, said: “Our partnership with Formula E aligns our core values of bringing our viewers premium sporting content and making a positive impact on the African continent. Formula E’s sustainability conscious all-electric racing format brings additional diversity to what is already a compelling Kwese Sports offering. We are thrilled to be the first to bring African viewers the latest from the Formula E circuit.”

The full list of territories where Formula E is available on Kwese Sports is as follows:

Botswana, DR Congo, Eritrea, Ethiopia, Ghana, Kenya, Lesotho, Liberia, Malawi, Namibia, Nigeria, Rwanda, South Africa, South Sudan, Swaziland, Sierra Leone, Tanzania, Uganda, Zambia and Zimbabwe.

For more information on the FIA Formula E Championship visit www.fiaformulae.com

ENDS

Notes to editors:

For further information, including hi-res images, visit http://media.fiaformulae.com or contact:

 

Sam Mallinson, Press Officer

T // +44 (0) 203 862 6623

M // +44 (0) 7745 199 490

E // sam@fiaformulae.com   

Follow Formula E:

Website: www.fiaformulae.com

Twitter: www.twitter.com/FIAformulaE (@FIAformulaE)

Facebook: www.facebook.com/fiaformulae

YouTube: www.youtube.com/user/FIAFormulaE

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Vine: FIAFormulaE

Add us on Snapchat: FIAFormulaE

For more information on Kwese Sports, visit www.kwesesports.com and like www.facebook.com/kwesesports, or contact:

Reatile Tekateka, Head of PR & Communications at Kwese Sports Media

T // +27 (0) 11 996 5500

M // +27 (0) 83 374 2601

E // reatile@econetmedia.com

About FIA Formula E Championship:
Formula E is a ground-breaking FIA championship and the world’s first fully-electric racing series. It represents a vision for the future of the motor industry, serving as a framework for research and development around the electric vehicle, accelerating general interest in these cars and promoting sustainability. The first season began in Beijing in September 2014 and completed in London in June 2015, racing in 10 major cities (11 races) around the world. The championship sees nine teams, each with two drivers, going head-to-head to create a unique and exciting racing series designed to appeal to a new generation of motorsport fans. Season two got underway in October in Beijing with the series becoming an ‘open championship’ allowing approved manufacturers to develop new powertrain solutions. Future seasons will see the regulations open up further allowing manufacturers to focus on improving battery technology.

About FIA & Michelin - Today’s partners for tomorrow’s mobility:
As well as being the official Formula E tyre supplier, Michelin is an official partner, at the international level, of the FIA Action for Road Safety campaign. The programme is designed to support the Decade of Action for Road Safety initiated by the UN, the aim of which is to save five million lives over the next 10 years. This programme is set up to educate and advocate for safer roads, vehicles and behaviours around the globe.

About Econet Media:

Econet Media is a subsidiary company of Econet, a leading diversified telecommunications group with investments and operations across Africa, Europe, South America and the East Asia Pacific Rim. The group was founded by one of Africa’s leading entrepreneurs Strive Masiyiwa, who serves as Executive Chairman. The group’s subsidiaries include mobile wireless operations, satellite services, the continent’s largest terrestrial fibre network (Liquid Telecom) and a range of mobile education, health and financial services products. Kwese TV is Econet Media’s soon-to-be-launched pan-African entertainment platform that includes broadcast, mobile and internet-based viewing options. For more information about Kwese Sports, please log on to www.kwesesports.com  

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