- More than 11 million subscribers in five networks
- Group employs staff from over 20 nationalities
- Recorded Africa’s rollout of a network by launching a mobile network in Botswana in March 1998 six weeks from awarding of a GMS mobile license
- Entered Zimbabwean market two years after two incumbent competitors, assuming market leadership within three months and listing the company in the same period
- Achieved market leadership of 57% in Nigeria during first year of operation after launching Econet Wireless Nigeria in August 2001
- Econet was the first mobile cellular company in the world to introduce a mobile news service of the BBC World News and South African Broadcasting Corporation news
- First mobile operator in Africa to introduce CNN news on cellular phone handsets
- First operator to introduce a duo-numbered SIM card which was launched in Zimbabwe in 1998
- First operator from an emerging market to own a 3-G licence in an OECD country in New Zealand
- First African telecoms company to build an international satellite hub in the UK
Mission:
To provide international standard telecommunication services to all the peoples of the world, beginning in Africa.
Vision:
To serve by pioneering, developing and sustaining reliable, efficient and high quality telecommunications of uncompromising world class standards and ethics.
Values:
Pioneering, Professional and Personal based on our faith in the Lord.
Professionalism
Internally, we will always remember that we are a company made up of individuals. These people are the company. Each one is therefore an intrinsically valuable member of the organization, irrespective of their gender, race or position. We will always show concern for each other in an atmosphere that is open and stimulates personal development and job satisfaction and a sense of responsibility.
We believe in working teams, in effective and confident co-operation, in environments where honest praise, constructive criticisms and fair reward have their place. Who we are inside the company shall reflect who we are externally. Our relationship with our customers will enthuse with warmth and a genuine desire to meet their needs. We will reach out to customers in a holistic and organic way that makes them true stakeholders in Econet.
Personal
Changing the customers’ world has required Econet to take a holistic approach to the successful provision of world class telecommunication services. We have expanded our operations to encompass all aspects of the provision of telecommunications services, and in addition to cellular services, Econet is now established in the core areas of internet, fixed wireless, phone shop, satellite and transaction processing services.
The focus is now more on positive transformation of our customers’ lives and the communities in which we operate, hence our current corporate positioning which is summarized in the pay-off line “Inspired To Change Your World”.
The Key Elements of the Positioning are:
Inspired: Communicates the willingness, inner drive, motivation and commitment that the company has in providing “Total Communication Solutions” to both our existing and potential customers, as well as the community at large. We seek to delight our customers and inspiration is key to this whole process.
Change: Communicates the positive impact and transformation that the company’s presence and innovation will have on people’s lives. Econet’s service experience will transform lives and lifestyles, situations, systems and the way of doing business. In addition to offering “Total Communication Solutions”, the company engages in aggressive community activities that seek to improve the lives of the under-privileged of the society.
Your: Communicates the personal touch the company will provide to its “source of money” – the customer. The company recognizes each customer as an individual and not a statistic. We do not focus on groups but on “your individual world”. Whatever your circumstances are, Econet will bring about a positive change to your life.
World: Communicates the global presence. No matter where you are, foreign country, urban areas, semi-urban areas or rural areas, Econet has a communication solution to suit your needs and through its activities will touch your life in one way or another.
Our Spirit Drives our Vision
Faith in God inspires us into attaining the impossible
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We have a burning passion to make a difference in the communities which we serve
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All this combined with our entrepreneurial spirit, leads us to believe strongly that “What Can Be Done Should Be Done And What Can’t Be Done… Must Be Done”
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The summary of our promise to our staff, customers, shareholders and all stakeholders, based on our vision, mission and values is that… “We are inspired to change your world!”
