Image credit: Louis Nderi, Stanford University Robert and Dottie King, Seed staff and Kenya participants, May 2016.

Africa’s Biggest Music Stars & ONE.org Launch ‘Cocoa na Chocolate’ to Revolutionise Agriculture

ONE.org launched one of the continent’s biggest musical collaborations ever, ‘Cocoa na Chocolate’, in support of a new campaign to boost investments in agriculture: ‘Do Agric, It Pays’. Nineteen of the top recording artists from across Africa, have come together to help rebrand agriculture and tell African youth that their future lies literally beneath their feet—and in their hands.

The participating artists are: A.Y. (Tanzania), Bufallo Souljah (Zimbabwe), Dama Do Bling (Mozambique), D’Banj (Nigeria), Diamond (Tanzania), Dontom (Nigeria), Fally Ipupa (DRC), Femi Kuti (Nigeria), Judith Sephuma (South Africa), Juliani (Kenya), Kunle Ayo (Nigeria), Vusi Nova (South Africa), Liz Ogumbo (Kenya), Nancy G (Swaziland), Omawumi (Nigeria), Rachid Taha (Algeria), Tiken Jah Fakoly (Cote d’Ivoire), Victoria Kimani (Kenya) and Wax Dey (Cameroon).

These artists are using their voices to inspire young people to join ONE.org, and tell political leaders ahead of the recently ended African Union summit in Equatorial Guinea, that the time has come to adopt better agricultural policies that will help tackle youth unemployment, provide better support to small holder farmers, boost productivity, increase value chains, and help lift millions of Africans out of extreme poverty.

The song is available for download for free at http://one.org/doagric after signing the ‘Do Agric’ petition that tells African leaders to invest in our farmers, our food, and our futures.

If you want to watch the Music Video, please play video below:

 

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About Strive Masiyiwa

Strive Masiyiwa is the Founder and Executive Chairman of Econet, a diversified global telecommunications group with operations and investments in over 15 countries. His business interests also include renewable energy, financial services, media and hospitality. Masiyiwa serves on a number of international boards, including Unilever, Rockefeller Foundation, the Council on Foreign Relations’ Global Advisory Board, the Africa Progress Panel, the UN Secretary General's Advisory Board for Sustainable Energy, Morehouse College, Hilton Foundation's Humanitarian Prize Jury and the Kenjin-Tatsujin International Advisory Council. He is one of the founders, with Sir Richard Branson, of the global think tank, the Carbon War Room, and a founding member of the Global Business Coalition on Education. Masiyiwa took over the Chairmanship of the Alliance for a Green Revolution in Africa (AGRA) from Kofi Annan. He is also Chair of the Micronutrient Initiative, a global organization focused on ending child hunger and improving nutrition. In 2012, Masiyiwa was invited by President Obama to address leaders at the Camp David G-8 Summit on how to increase food production and end hunger in parts of Africa. In 2014, Masiyiwa was selected to Fortune Magazine’s list of the “World’s 50 Greatest Leaders”. As a philanthropist, he is a member of the Giving Pledge, and his contributions to education, health and development have been widely recognized. Masiyiwa and his wife finance the Higher Life Foundation, which provides scholarships to over 42,000 African orphans. In 2015, he was the recipient of the International Rescue Committee’s Freedom Award and was presented with a UN Foundation Global Leadership Award for the work of the Africa Against Ebola Solidarity Trust, which he chairs and helped establish to fund the deployment of African healthcare workers to combat the outbreak in West Africa.

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